The vetting process

Raw noise in. Clean signal out.

Four gates stand between a name on a list and a lead in your pipeline. Roughly one in forty clears all four — and that is the whole point.

01

Sourcing

We build a target list against the buyer profile you define — industry, size, geography and trigger events. Nothing is bought off the shelf.

02

Fit check

Every company is checked against your ideal customer profile before a person is ever contacted. Poor fit is removed here, quietly.

03

Human qualification

A live conversation confirms budget, decision authority and timing. If we can't confirm all three, the lead does not progress.

04

Intent scoring & handover

Each qualified lead is scored A+ to C on behavioural signals, then delivered to your CRM within 24 hours with full notes.

Questions clients ask us first

What counts as a high-intention lead?

A prospect with a confirmed need, a named decision path and a reason to act inside your sales cycle. Curiosity alone never qualifies.

What happens to rejected leads?

They go into a timed re-check rather than the bin. Budgets unlock and teams change; many of our strongest handoffs failed the gates six months earlier.

How quickly do we start receiving leads?

Most clients see their first vetted leads inside two weeks of the profiling session, with a steady weekly cadence from week three.

How do you hand leads over?

Straight into your CRM, with the qualification notes, intent score and call transcript attached to each record.

Want to see the gates applied to your market?

We'll score a sample of your own prospects on a 25-minute call.

Book a discovery call